She’s a well-known entrepreneur, YouTube content creator, and social media sensation who truly made her mark with the launch of SnobLife.com—a go-to website for all things hair styling. Over the years, she’s built an impressive online presence, amassing over 1.2 million Instagram followers who tune in for her expert lifestyle and beauty tips. Before rising to fame, she started her journey by launching both her YouTube channel and Instagram account back in October 2011. Her very first video on YouTube, titled “How to do a Quick Weave,” set the tone for what would become a thriving digital empire. As part of a close-knit family, she has two sisters, one of whom—Diamond Lacey—has also found success in the beauty world as a professional makeup artist. Through dedication and creativity, she continues to inspire fans everywhere, proving that passion and persistence can turn a vision into reality. Her story is a testament to how one woman’s dream, fueled by authenticity and hard work, can grow into a movement. She’s not just building a brand; she’s shaping a legacy.
She’s built an impressive online presence, with over 170,000 subscribers on her YouTube channel and a strong following of more than 40,000 on Twitter. She consistently engages her audience across platforms, making her a standout creator in the digital space. Her growth reflects dedication and authenticity—qualities that keep her viewers coming back for more. She truly knows how to connect with people, and it shows in her numbers.