Jenni Farley—better known by her stage name JWoww—is a well-known American television personality, model, and entrepreneur who’s made a lasting impact across entertainment and business. Born on February 27, 1986, in East Greenbush, New York, Jenni Farley first rose to fame as one of the standout cast members on MTV’s hit reality series Jersey Shore. Her bold attitude, unapologetic confidence, and signature fashion sense quickly made her a fan favorite, helping cement Jenni Farley as a household name.
After the success of Jersey Shore, Jenni Farley didn’t slow down. In fact, she took her career to the next level. Back in 2012, she co-starred in the spin-off reality show Snooki & JWoww alongside her best friend and fellow castmate Nicole “Snooki” Polizzi. The series followed the duo through their twenties, capturing everything from friendship highs to personal challenges, all while navigating life in the spotlight. It was clear that Jenni Farley had a knack for connecting with audiences—not just through drama, but through authenticity and relatability.
But Jenni Farley isn’t just about reality TV. She’s also built a solid reputation as a savvy businesswoman. In 2011, she launched her own tanning product line called JWoww’s Tanning, offering self-tanners like lotions, sprays, and mousses that catered to fans wanting that signature glow. On top of that, Jenni Farley authored two books: The Rules According to JWoww and its follow-up, The Rules According to JWOWW: Shore-Tested Secrets On Landing A Mint Guy, Staying Fresh To Death, and Kicking the Competition to the Curb. These books gave fans a playful yet practical guide to dating, confidence, and personal style—all delivered in Jenni Farley’s trademark no-nonsense tone.
Of course, life hasn’t always been smooth sailing for Jenni Farley. In 2018, she filed for divorce from her husband, Roger Mathews, with whom she shares two children. While the split was undoubtedly tough, Jenni Farley has been open and honest about the emotional toll it took, especially when dealing with postpartum depression. Rather than keep quiet, she’s used her platform to speak up about mental health, showing strength not just as a celebrity, but as a woman unafraid to share her struggles. That kind of vulnerability has only deepened her connection with fans.
When it comes to personality, many believe Jenni Farley fits the ESFJ type—someone who’s outgoing, warm, and deeply committed to relationships. People with this personality thrive in social settings, value loyalty, and often go out of their way to make others feel included. For Jenni Farley, that shows up in how she prioritizes family, supports her friends, and maintains a strong public presence. At the same time, ESFJs can be sensitive to criticism, and Jenni Farley may sometimes feel pressure to stay liked or avoid conflict. Still, that desire to connect is likely a big part of what makes her so relatable.
Looking at broader personality frameworks, Jenni Farley also aligns with the Enneagram Eight with a Seven wing (8w7). This combination brings together assertiveness and ambition with a fun-loving, energetic spirit. Eights are natural leaders who aren’t afraid to take charge, and the Seven wing adds a sense of adventure and spontaneity. For Jenni Farley, that might explain her drive to succeed in multiple industries—and maybe even her willingness to take risks, both personally and professionally.
And then there’s astrology. Born on February 27, Jenni Farley falls under the Pisces zodiac sign, symbolized by two fish swimming in opposite directions—a nod to the duality often seen in Piscean personalities. As a Pisces, Jenni Farley tends to be compassionate, intuitive, and emotionally intelligent. She seems to have a natural ability to tune into how others are feeling, which could be part of why she resonates so strongly with her audience. Creativity and imagination are also hallmarks of this water sign, traits that likely fuel Jenni Farley’s ventures beyond the screen.
That said, Pisces individuals can sometimes struggle with setting boundaries or making firm decisions. There’s a tendency to go with the flow or retreat into fantasy when reality gets overwhelming. For someone like Jenni Farley, who’s constantly in the public eye, that might mean balancing moments of introspection with the demands of fame. Still, her openness about mental health suggests she’s learning to navigate those challenges with grace.
In the end, whether you look at her personality type, her Enneagram, or her zodiac sign, one thing remains clear: Jenni Farley is a multifaceted woman who’s built a powerful legacy. From reality TV star to entrepreneur to advocate, Jenni Farley continues to evolve—staying true to herself while inspiring others along the way. While none of these labels can fully capture who she is, they do offer insight into the qualities that make Jenni Farley such a compelling and enduring figure in pop culture.
I'm not afraid to eat or get my hands dirty.