You might have heard of the TikTok star known as the Nutella Girl—yeah, that’s Emma Markin. She’s been making waves online with her fun and sweet content, especially her obsession with Nutella, which is kind of her signature thing. On her emmamarkin TikTok account, she’s built up a solid following of over 200,000 fans who tune in not just for the Nutella moments, but also for her candy reviews and little glimpses into her everyday life. It’s honestly pretty cool how she turned something so simple into such a big part of her brand.
Now, before all the fame and viral videos, Emma started posting on TikTok back in 2022. Her first video was actually from a trip to Costa Rica—a place that holds a special connection for her. Even though she’s now based in the U.S., Emma was actually born in San Jose, Costa Rica. She moved to the United States when she was just three years old, and has mostly grown up in Jupiter, Florida. So while she reps the American lifestyle now, her roots definitely play a role in her story. And honestly, it’s kind of inspiring to see how Emma Markin went from a casual TikTok post to becoming the Nutella Girl everyone’s talking about.
She’s currently playing volleyball as part of her high school team, staying active and involved in sports. She’s working hard both on the court and in the classroom, and she’s on track to graduate from high school in 2026. She’s determined to make the most of her remaining years, balancing academics with her passion for the game. She knows that dedication now will open doors later, and she’s focused on finishing strong by 2026.