She’s a British YouTube star and podcast host who’s made a name for herself with her in-depth true crime content on her self-titled channel. Over the years, her videos have racked up more than 538 million views, showing just how much of an impact she’s had. Her true crime stories are known for being detailed and immersive—often stretching beyond an hour—which has helped build a loyal audience. But it’s not all crime stories; she also uses her platform to speak openly about self-love, mental health, and personal growth, making her content both informative and deeply relatable.
Before she became widely recognized, she studied psychology in college—a background that would later play a big role in shaping her approach to storytelling. That academic foundation inspired her to launch her YouTube channel back in March 2016. Interestingly, her early content leaned more toward makeup and beauty, which is where she first gained traction online. But over time, her passion for true crime took center stage, gradually shifting the focus of her channel.
In a heartfelt June 2018 video, she opened up to her mom—and her audience—about identifying as bisexual, marking a significant and emotional moment in her journey. On the personal side, she began dating Twitch streamer Jack Manifold in 2023, sharing glimpses into their relationship while still keeping some aspects private. Through it all, she’s remained authentic, using her voice and experiences to connect with fans around the world.